Spotlight on Craig Green
Spotlight on Craig Green

Balancing light, shadow, and reflection the young designer creates conceptual and wearable fashion. London-based menswear designer Craig Green has already placed a mark on the fashion industry with attention constantly focused on his next step. Earning both a BA and MA at the prestigious Central Saint Martins College of Arts and Design, he went on […]

JIHAE: CREATIVITY UNLIMITED
JIHAE: CREATIVITY UNLIMITED

Multimedia artist, producer and director of films and videos, head of her own record label, songwriter, musician and political activist.  Jihae does it all. But it’s music that nurtures her heart and soul. Jihae is a force of nature. She never stays in one spot for long, artistically or geographically. Since she landed in New […]

Boys Don’t Cry
Boys Don't Cry

Photography by Williams + Hirakawa Styling by Jenny Ricker

Op Art
Op Art

Photography by Christian Conti Styling by Regina Chan

Eazy Street
Eazy Street

Photography by Matthew Priestley Styling by Matt Bidgoli and Dustin Zuber

New York Fashion Week
New York Fashion Week

1. What are you looking forward to about NY Fashion Week? 2. Who’s your favorite designer? 3. Who’s your fashion muse or style icon? 4. What’s a spring trend you’re excited to see? 5. What trend do you wish would go away? Photography by Jena Cumbo Nami Scott 1. Seeing how people react to the […]

Roe
Roe

The art of DJ-ing requires a lot of patience, an innate sensitivity that is keenly in tune with a crowd’s temperamental emotions, along with the confidence and ability to recognize what will bring the masses pleasure on the dance floor—even when they themselves don’t know or aren’t quite sure. Put those skills into practice for […]

Norwood
Norwood

We think of New York as a city of skyscrapers. But nestled within the stature of it all is the exclusive Norwood Club, a London-style members-only establishment. This private club located in the heart of lower Manhattan is now part of the National Registry of Historic Places and the New York City Landmarks Preservation Commission. […]

Love to Pose
Love to Pose

After a year of success, SOMA is proud of its tradition of creating stylistic imagery through iconic themes. In this issue, SOMA readers again posed in homage to their favorite icons. These young creative San Franciscans offered their own portrayals of these inspiring legends. Text by Nathaniel Jue Photography by Maria del Rio Styling by […]

Billy & Heather
Billy & Heather

The love story between Billy Kidd and Heather Huey is one born from mutual admiration of each other’s work, and it was their work that ultimately brought them together.  Kidd, an aspiring photographer, moved to New York with the intention of working for the late, great Irving Penn.  Sadly, as Penn passed away within a […]

Sleeping on a Jetplane
Sleeping on a Jetplane

In a country that’s famous for its bizarre experiential hotels— from the IceHotel in Lapland to the floating Utter Inn that features an underwater aquarium for guests to sleep in—comes a new take on the red eye flight. Arlanda’s Jumbo Stay hotel repurposes a retired Boeing 747 and turns it into a travel experience, offering […]

Cres. E. Dim.
Cres. E. Dim.

To those not in the industry, it sounds like the glamorous life. The latest styles, the hottest events, flashing lights, and beautiful, confident people. And while this isn’t an untruth, it’s not the whole truth, either. Behind every collection and runway show that’s oohed and aahed over, there are countless hours of sketching, measuring, planning, […]

Inc.
Inc.

Andrew and Daniel Aged look like high school truants hiding out at Chico’s, their local Mexican food stop in the Highland Park neighborhood of Los Angeles. Cloaked in hoodies with multitudes of rings flashing on their collective fingers, the baby-faced brothers—who are 28 and 26, respectively—are hardly shirking responsibilities. The duo has left its music-making […]

Christian Louboutin: Tattooed Shoes
Christian Louboutin: Tattooed Shoes

How does Christian Louboutin, master of the red-soled shoes and innovative fashion icon, stay one step ahead of the saturated designer footwear game? Already a household name known for shoes that range from demure to sensuous and classic to bold, Louboutin introduces the next in must-have shoe fetishism (of which we are all guilty). Just […]

Pain-free Waxing
Pain-free Waxing

Spring is here, which inevitably means abbreviated clothing. Be it Missoni bikini bottoms, Isabel Marant zipped and studded paisley Daisy Dukes, or Alexander McQueen gold-sequined micro-shorts, the conclusion remains the same: It’s time to go bare. And that means waxing. For those who regularly undergo the dreaded bikini wax, the very idea of can induce […]


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