Bernadette Alice Francis
Bernadette Alice Francis

A kaleidoscopic happiness explosion of epic proportions would be one way to describe the work of 23-year-old fashion designer on the rise Bernadette Alice Francis. Based in Melbourne, Australia—and also head-buyer/visual merchandiser at much-lauded Alice Euphemia—Francis is fascinated by the human condition, particularly “the fine line between the ephemeral, permanent, and the pursuit of happiness—how […]

Kristy Barber
Kristy Barber

A mere three years ago saw the birth of womenswear label 
Kuwaii, the creation of designer Kristy Barber. Following her award as Student Designer of the Year at the L’Oreal Melbourne Fashion Festival, Barber cut her fashion-teeth through internships with cult Australian brands Arnsdorf and Lover, as well as a stint in New York at […]

Legally Blonde
Legally Blonde

The beauty of the Scandinavian woman—fair skin, light eyes, waif figures, and that ethereal wispy blond hair—is sought after by women around the world for decades, with hair that American women have been constantly trying to replicate. Enter Mirjam Bayoumi, THE brunette that reins queen above all the best blondes in Manhattan. What sets her […]

Sara Ferrari
Sara Ferrari

Sara Ferrari was born in Brescia, Italy. After her graduation at MACHINA Lonati Fashion and Design Institute, she moved to London where she started different collaborations with product and interior design practices. In 2009 she founded Sara Ferrari Design. Her work is 
already recognized internationally: the cardboard chair PAD was selected as a winning entry […]

I-Pose: The Winner Is…
I-Pose: The Winner Is...

I-Pose is the latest addition to SOMA’s ongoing tradition of introducing unique, cutting-edge features to our magazine. 
This section portrays the winners of our online competition, where SOMA readers posed as their favorite icons. 
In this issue, we feature the best of 2012. These young creative minds from Tokyo were asked to explain the reasoning […]

Elin Ruth
Elin Ruth

Elin Ruth looks like she just stepped out of a 1940’s pin-up calendar. Her long blonde hair, red lips and nails, and vintage dresses give her the presence of a World War II beauty queen. Although the tattoos and piercings let you know that she’s a modern woman. “I love everything that has to do […]

Street Pulse: New York City
Street Pulse: New York City

1. When you dress, are you more likely to choose comfort or style? 2. Have you ever bought something based on 
package design? If so what? 3. What’s your favorite font or typeface? 4. What’s your favorite color combo? 
5. Do you have a favorite logo and if so, what? Serena Dykman 1. Style 2. […]

Huli Pau!
Huli Pau!

Scouring the globe for mixologists harboring the most exotic and intriguing cocktail recipes in their repertoire, SOMA stumbled upon this Big Island jewel. You won’t have to fly across oceans to feel transported. Just a sip from this tantalizing treat conjures warm, tropical breezes and sand beneath your toes. THE BIKINI MARTINI 1 oz Ketel […]

Best Drinks
Best Drinks

Inside the extravagant SLS Hotel in Beverly Hills, the collaboration between celebrity chef José Andrés, world-renowned
designer Philippe Starck, and retailers Murray Moss and Franklin Getchell is a eclectic undertaking, to put it mildly. Arguably, the four pillars that comprise this lavish undertaking are: Rojo y Blanca, a play on the traditional Spanish tapa-teria; the Patisserie, […]

Salon Urbain
Salon Urbain

Albert Einstein said, “Logic will get you from A to Z… Imagination can take you everywhere.” Logically, creating a lounge-style area out of what used to be a parking lot next to a famous concert and music hall is a good idea. That was the general concept behind Salon Urbain at the Place de Arts […]

Elena Kriegner
Elena Kriegner

The instinctual desire to adorn ourselves is as ancient as our desire for utility. When a designer is able to fuse beauty with function, we pay attention. And in the past year art and jewelry lovers have been paying particular attention to a jewelry designer with an extraordinary eye for constructing gemstones and precious metals, […]

Mykita
Mykita

What do Lenny Kravitz and Beth Ditto know that most of us don’t? Well, aside from how to put together massively successful, award-winning albums, they’re both loyal customers of the eyewear brand Mykita. Never heard of them? Don’t worry, there’s a good chance you’ve seen their work. In fact, if you were simply living in […]

Acne: Style & Usage
Acne: Style & Usage

The newest ACNE addition is located in the Aoyama district of Tokyo—one of the hottest shopping, eatery, and nightlife spots in Tokyo right alongside Shibuya and Harajuku. Cacophonous youth gather and mingle in the storefronts and in the
alleyways—each of their fashion-forward, personally styled, and nonchalantly worn ensembles more creative and eye-catching than the next. In […]

Marika Hackman [Video]
Marika Hackman [Video]

We spent a day with Marika Hackman and recorded her singing the beautiful Mountain Spines. Director – Olivia Beasley Camera & Sound – Henrik Knudsen Stylist – Georgina Hodson Makeup/Hair – Annabel Callum Assistant – Dominic Hawgood

Heir Apparent
Heir Apparent

Carine Gilson neglige Carine Gilson neglige Giambattista Valli top, Dominic Jones ring Luv AJ necklace Photographs by Nicole Corbett Styled by Allison Bornstein Model: Samantha Xu @ Muse Model Management Hair: Yasutaké Kosaka Makeup: ChiChi Saito for Makeup For Ever Manicurist: Rie Okusa for Nars Photographic Assistant: Scott Ruddock


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